6. Meet up with fans in the real world: Meetups and similar events let YouTubers connect with viewers and sell merchandise. They’re usually best suited to those with active and engaged subscribers. Those with smaller audiences might want to skip ticketed events and bank on merchandise sales instead. Or if, for example, your videos teach viewers how to draw, you could set up a free class at a local park and sell your book of drawing techniques afterward.
Among the specific findings, researchers demonstrated that Sesame Street improved children’s vocabulary, regardless of their parents’ education or attitudes. Another study found that regular adult TV stunted vocabulary development, while high-quality educational programs accelerated language acquisition. The most fascinating study began in the 1980s, when a University of Massachusetts at Amherst team installed video cameras in more than 100 homes, and had those families and hundreds of others keep a written log of their media diet. Following up more than a decade later, researchers found that “viewing educational programs as preschoolers was associated with higher grades, reading more books, placing more value on achievement, greater creativity, and less aggression.” On the flip side, violent programming led to lower grades among girls, in particular. The team was unequivocal about the meaning of these results: What kids watched was much more important than how much of it they watched. Or, as the researchers’ refutation of Marshall McLuhan’s famous aphorism went, “The medium is not the message: The message is.”
The survey was interested in the particulars of respondents’ anger. In its 14 pages, it sought an almost voyeuristic level of detail. It asked the woman to describe the stages of her fury, which words she had shouted, whether punches had been thrown. “In becoming angry, did you wish to get back at, or gain revenge?” the survey inquired. Afterward, did you feel “triumphant, confident and dominant” or “ashamed, embarrassed and guilty”? There were also questions for people like her husband, who had been on the receiving end: “Did the other person’s anger come as a surprise to you, or did you expect that it would occur?”
One of the biggest complaints I hear about video is that it’s so time consuming. It takes forever just to make one video. We’ve found a solution. We call it the, “Massive Video Production Strategy” This allows you to make the most amount of videos in the least amount of time and work. By using this strategy, some of our clients were able to shoot, edit, upload and optimize 30 videos in 9 hours.
YouTube already offers advertisers the opportunity to withdraw from advertising on some videos – such as LGBTQ content or discussions of mental health – if it doesn’t sit well alongside a brand’s message. It was revealed last year that this can sometimes then lead to content being demonetised. In other words, the creator does not receive a share of ad revenue for that video.
YouTube's still-rapid viewing growth -- driven by smartphones and to an extent connected TVs -- has a lot to do with its revenue momentum. At last week's NewFronts online video ad event, YouTube disclosed it now had over 1.8 billion monthly logged-in viewers, up from 1.5 billion as of last June. And back in February 2017, YouTube said it was seeing over a billion hours per day of viewing -- that's about three times what Netflix (NFLX) witnessed on a record-breaking day in January, and 10 times what YouTube saw back in 2012.
The men know this with quantitative precision. YouTube analytics show exactly when a video’s audience falls off. ChuChu and other companies like it—whatever their larger philosophy—can see exactly what holds a toddler’s attention, moment by moment, and what causes it to drift. If a video achieves a 60 percent average completion rate, ChuChu knows it has a hit. Using these data doesn’t let it “crack the algorithm”; everyone has access to a version of these numbers. Instead, Chandar uses the analytics to tune his and other creators’ intuition about what works.
If hookups are your thing, Grindr and Tinder offer the prospect of casual sex within the hour. The phrase If something exists, there is porn of it used to be a clever internet meme; now it’s a truism. BDSM plays at the local multiplex—but why bother going? Sex is portrayed, often graphically and sometimes gorgeously, on prime-time cable. Sexting is, statistically speaking, normal.
Want more ways to make money blogging and on sites like YouTube? Check out Make Money Blogging, a step-by-step into nine ways bloggers make thousands a month. I start with the easiest and fastest ways to make extra cash before detailing the strategies that make thousands a month. No fluff or general ideas here, just a step-by-step guide to getting each strategy set up to make money every month.
On the other side lie many, many YouTube users who visit the site for other reasons and other forms of entertainment, and who arguably aren’t interested in supporting the cult of personalities that might be said to represent “old-school” YouTube. Instead, they come to the site for music, memes, narrative media, instructional videos, and more general forms of content consumption and entertainment.
And I don’t just mean that the Republican Party is led by the boss of a kleptocratic family business who presides over a scandal-ridden administration, that many of his closest advisers are facing prison time, that Donald Trump himself might have to stay in office just to avoid prosecution, that he could be exposed by the special counsel and the incoming House majority as the most corrupt president in American history. Richard Nixon’s administration was also riddled with criminality—but in 1973, the Republican Party of Hugh Scott, the Senate minority leader, and John Rhodes, the House minority leader, was still a normal organization. It played by the rules.
Enabling monetization means that you agree you will only upload video content that you have the rights for and that you will play by the rules (such as not watching your own video over and over to boost ads). Google AdSense is the way you set up your payment information for when you actually start making money. I’ve posted links in the show notes of today’s episode so that you don’t have to hunt around for these links.
Absent substantive oversight by regulators, in the late 1960s the calls for change entered a new, more creative phase. A group calling itself Action for Children’s Television began advocating for specific changes to programming for young kids. The Corporation for Public Broadcasting was formed in 1968 with government dollars. At the same time, Children’s Television Workshop began producing Sesame Street, and the forerunner to PBS, National Educational Television, began distributing Mister Rogers’ Neighborhood. These shows were tremendously successful in creating genuinely educational television. By the time children’s programming got swept up into the growing cable industry, the big channels had learned a lot from the public model, which they incorporated into shows such as Dora the Explorer and Blue’s Clues.
Like any good mogul, Fischbach is diversifying: In October, he cofounded an athleisure line, Cloak, with fellow list member Seán McLoughlin, better known as “Jacksepticeye” (No. 8, $16 million). The workout line includes $85 sweaters and $35 T-shirts. Even if they intend to exercise nothing more than their thumbs, fans have snapped the gear up: The presale items sold out in 48 hours.
In October 2010, Hurley announced that he would be stepping down as chief executive officer of YouTube to take an advisory role, and that Salar Kamangar would take over as head of the company. In April 2011, James Zern, a YouTube software engineer, revealed that 30% of videos accounted for 99% of views on the site. In November 2011, the Google+ social networking site was integrated directly with YouTube and the Chrome web browser, allowing YouTube videos to be viewed from within the Google+ interface.