But even in relatively limited doses, these videos can affect young toddlers’ development. If kids watch a lot of fast-paced videos, they come to expect that that is how videos should work, which could make other educational videos less compelling and effective. “If kids get used to all the crazy, distracting, superfluous visual movement, then they may start requiring that to hold their attention,” Johnson says.
With two small kids in my own house, I haven’t been navigating this new world as a theoretical challenge. My youngest, who is 2, can rarely sustain her attention to watch the Netflix shows we put on for my 5-year-old son. But when I showed her a ChuChu video, just to see how she’d react, I practically had to wrestle my phone away from her. What was this stuff? Why did it have the effect it did?
YouTube's still-rapid viewing growth -- driven by smartphones and to an extent connected TVs -- has a lot to do with its revenue momentum. At last week's NewFronts online video ad event, YouTube disclosed it now had over 1.8 billion monthly logged-in viewers, up from 1.5 billion as of last June. And back in February 2017, YouTube said it was seeing over a billion hours per day of viewing -- that's about three times what Netflix (NFLX) witnessed on a record-breaking day in January, and 10 times what YouTube saw back in 2012.

Chu Chu loved it. “She wanted me to repeat it again and again,” Chandar recalls. Which gave him an idea: “If she is going to like it, the kids around the world should like it.” He created a YouTube channel and uploaded the video. In a few weeks, it had 300,000 views. He made and uploaded another video, based on “Twinkle, Twinkle, Little Star,” and it took off. After posting just two videos, he had 5,000 subscribers to his channel. Someone from YouTube reached out and, as Chandar remembers it, said, “You guys are doing some magic with your content.” So Chandar and several of his friends formed a company in Chennai, in the South Indian state of Tamil Nadu, from the bones of an IT business they’d run. They hired a few animators and started putting out a video a month.

Singer Shreya Ghoshal is over the moon about the success of the film 'Kondoram Kondoram'. Music director M. Jayachandran shared a video of the singer on his official Facebook page that has her expressing her happiness about the song crossing 2 million hits in two days. She thanked her team and added that she is so privileged to be a part of this venture. Shreya also expressed her gratitude towards M. Jayachandran, for getting her on-board.


Apply to join the YouTube Partner Program when you feel confident in the interest and following your videos have garnered. There is no set following numbers needed to become a partner, but YouTube must see that your videos have interest and are growing a following before you're accepted. Sometimes YouTube will contact you directly about becoming a partner, especially if your videos have gone viral quickly. If not, you can apply on the YouTube partner page by entering personal information, describing a marketing plan, and defining your video genre.
An independent test in 2009 uploaded multiple versions of the same song to YouTube, and concluded that while the system was "surprisingly resilient" in finding copyright violations in the audio tracks of videos, it was not infallible.[339] The use of Content ID to remove material automatically has led to controversy in some cases, as the videos have not been checked by a human for fair use.[340] If a YouTube user disagrees with a decision by Content ID, it is possible to fill in a form disputing the decision.[341] Prior to 2016, videos weren't monetized until the dispute was resolved. Since April 2016, videos continue to be monetized while the dispute is in progress, and the money goes to whoever won the dispute.[342] Should the uploader want to monetize the video again, they may remove the disputed audio in the "Video Manager".[343] YouTube has cited the effectiveness of Content ID as one of the reasons why the site's rules were modified in December 2010 to allow some users to upload videos of unlimited length.[344]
On February 28, 2017, in a press announcement held at YouTube Space Los Angeles, YouTube announced the launch of YouTube TV, an over-the-top MVPD-style subscription service that would be available for United States customers at a price of US$35 per month. Initially launching in five major markets (New York City, Los Angeles, Chicago, Philadelphia and San Francisco) on April 5, 2017,[220][221] the service offers live streams of programming from the five major broadcast networks (ABC, CBS, The CW, Fox and NBC), as well as approximately 40 cable channels owned by the corporate parents of those networks, The Walt Disney Company, CBS Corporation, 21st Century Fox, NBCUniversal and Turner Broadcasting System (including among others Bravo, USA Network, Syfy, Disney Channel, CNN, Cartoon Network, E!, Fox Sports 1, Freeform, FX and ESPN). Subscribers can also receive Showtime and Fox Soccer Plus as optional add-ons for an extra fee, and can access YouTube Premium original content (YouTube TV does not include a YouTube Red subscription).[222][223]
Before you can start getting paid, you'll need to reach the payment threshold. This varies depending on your currency. In the US, the payment threshold is $100. This means you'll need to earn $100 before you can start collecting any money. If you've hit your payment threshold, you'll be paid around the 21st of every month. If you didn't meet the threshold, that money will be rolled over into next month's amount.

Facebook and Twitter could pose new challenges to YouTube, because those social networks are creating their own video services. “If YouTube wants to move towards strong profitability, or to be profitable, they are gong to have to take that advertising and make it part of any actual programming,” Bajarin said. “And one way to have control over all that is to create their own content.”


On November 6, 2013, Google implemented a comment system oriented on Google+ that required all YouTube users to use a Google+ account in order to comment on videos. The stated motivation for the change was giving creators more power to moderate and block comments, thereby addressing frequent criticisms of their quality and tone.[383] The new system restored the ability to include URLs in comments, which had previously been removed due to problems with abuse.[384][385] In response, YouTube co-founder Jawed Karim posted the question "why the fuck do I need a google+ account to comment on a video?" on his YouTube channel to express his negative opinion of the change.[386] The official YouTube announcement[387] received 20,097 "thumbs down" votes and generated more than 32,000 comments in two days.[388] Writing in the Newsday blog Silicon Island, Chase Melvin noted that "Google+ is nowhere near as popular a social media network as Facebook, but it's essentially being forced upon millions of YouTube users who don't want to lose their ability to comment on videos" and "Discussion forums across the Internet are already bursting with outcry against the new comment system". In the same article Melvin goes on to say:[389]
YouTube sensation and grandma chef Karre Mastanamma passed away on Monday night at her native village of Gudiwada in Tenali Mandal of Guntur district. The 107-year-old chef, with a large fan following, and perhaps the oldest YouTube star was unwell for the past six months. Mastanamma’s YouTube channel, Country Foods, had a subscription base of 12.18 lakh.
The SEC late last year prodded the company to explain why it doesn’t share YouTube data, according to regulatory filings in February. Accounting rules require companies to disclose revenue for operating segments that account for 10% of a company’s total revenue, profit or combined assets. YouTube’s numbers are included in Alphabet’s advertising figure.
To an adult, the appeal of ChuChu videos is not totally obvious. On the one hand, the songs are catchy, the colors are bright, and the characters are cute. On the other, the animation is two-dimensional and kind of choppy, a throwback to the era before Pixar. And there is a lot of movement; sometimes every pixel of the screen seems to be in motion. Krishnan and Chandar believe that any given shot needs to include many different things a child could notice: A bird flying in the background. Something wiggling. These things hold kids’ attention.
The results reflect YouTube’s struggles to expand its core audience beyond teens and tweens. Many YouTube users treat the site as a video repository to be accessed from links or embedded video players posted elsewhere, rather than visiting YouTube.com daily. Google executives want them to turn on YouTube the way they turn on television, as a habit, where they can expect to find different “channels” of entertainment.
The online-video unit posted revenue of about $4 billion in 2014, up from $3 billion a year earlier, according to two people familiar with its financials, as advertiser-friendly moves enticed some big brands to spend more. But while YouTube accounted for about 6% of Google’s overall sales last year, it didn’t contribute to earnings. After paying for content, and the equipment to deliver speedy videos, YouTube’s bottom line is “roughly break-even,” according to a person with knowledge of the figure.
Have you ever watched a YouTube star’s video and thought, I could’ve done that? Me neither. Out of all the influencer platforms, YouTube strikes me as the most intimidating. But it can also be the most lucrative, with top YouTubers earning well into the six figures from advertising revenue alone. And this pie is only getting expanding: YouTube recently reported that the number of users earning over $100,000 on the platform has increased by more than 40 percent annually; currently, 75 percent more channels have surpassed a million subscribers versus last year.
You can also sign up for Patreon, which allows you to launch membership-only video channels through YouTube at a small fee per month for regular rewards. Just imagine how much a YouTube channel could generate if it has the 1,000 subscribers required by the YPP. Charge $1 for a new channel with new content, and you could be looking at a solid monthly revenue stream.
In May 2013, creation of live streams was opened to verified users with at least 1,000 subscribers; in August of that year the number was reduced to 100 subscribers,[106] and in December the limit was removed.[107] In February 2017, live streaming was introduced to the official YouTube mobile app. Live streaming via mobile was initially restricted to users with at least 10,000 subscribers,[108] but as of mid-2017 it has been reduced to 100 subscribers.[109] Live streams can be up to 4K resolution at 60 fps, and also support 360° video.[110] In February 2017, a live streaming feature called Super Chat was introduced, which allows viewers to donate between $1 and $500 to have their comment highlighted.[111]
I’ve been creating content on YouTube for over 3 years and on December 6th, 2018 I was given 4 community guidelines strikes in 5 minutes and my channel was terminated. I’ve never had issues on YouTube nor has my content been called into question by YouTube. I had over 83,000 loyal subscribers tuned into my content and they are all incredibly upset with YouTube’s ban. I’ve filed 4 appeals, one for each community guideline strike, and YouTube will not get back to me.

Additionally, in response to PewDiePie’s rec of the E;R channel, its owner described PewDiePie as producing “redpilled content.” And it’s easy to see why. Before declaring in 2017 that he would stop making Nazi jokes, PewDiePie made a whole lot of Nazi jokes. Even since then, he’s produced a long line of “satirical” videos and commentary that his alt-right followers have praised as examples of his “dropping redpills” on the rest of his fans.


YouTube has enabled people to more directly engage with government, such as in the CNN/YouTube presidential debates (2007) in which ordinary people submitted questions to U.S. presidential candidates via YouTube video, with a techPresident co-founder saying that Internet video was changing the political landscape.[261] Describing the Arab Spring (2010– ), sociologist Philip N. Howard quoted an activist's succinct description that organizing the political unrest involved using "Facebook to schedule the protests, Twitter to coordinate, and YouTube to tell the world."[262] In 2012, more than a third of the U.S. Senate introduced a resolution condemning Joseph Kony 16 days after the "Kony 2012" video was posted to YouTube, with resolution co-sponsor Senator Lindsey Graham remarking that the video "will do more to lead to (Kony's) demise than all other action combined."[263]

Where eyeballs go, money follows. “People giving up TV and getting video content through mobile devices is a huge trend, and brands are spending huge amounts to reach those audiences,” says Evan Asano, the CEO of MediaKix, an influencer marketing agency. “It’s a similar, if not bigger market for influencers than Instagram.” Another reason brands love YouTube is that its numbers are harder to fake. “You can buy views on YouTube, but it’s much more expensive than buying followers and likes on Instagram,” Asano says. “It’s pretty cost-prohibitive to drastically inflate a channel’s views on a consistent basis.”
I’ve been creating content on YouTube for over 3 years and on December 6th, 2018 I was given 4 community guidelines strikes in 5 minutes and my channel was terminated. I’ve never had issues on YouTube nor has my content been called into question by YouTube. I had over 83,000 loyal subscribers tuned into my content and they are all incredibly upset with YouTube’s ban. I’ve filed 4 appeals, one for each community guideline strike, and YouTube will not get back to me.

On Thursday, the Senate voted unanimously to blame Crown Prince Mohammed bin Salman for the murder of the Saudi journalist Jamal Khashoggi, and 56 members—a clear majority—-cast votes to end U.S. support for the Saudi-led war effort in Yemen. The rebuke was followed shortly afterward by a revelation about the Defense Department’s refueling of that bombing campaign: According to the Pentagon, the department had somehow failed to bill the Saudis and the Emiratis for at least $331 million in fuel and servicing costs. The Saudis, it appears, never directly paid the U.S. a penny.
Knowing who you are and, perhaps more importantly, who your audience is will make you attractive to advertisers, sponsors and partners outside the YouTube sphere, experts say. Make sure to also set yourself up as someone who is "brand safe," says Tyler Vaught, head of Niche, Twitter's service that connects creators worldwide with brands to develop branded content. That could mean not using profanities, avoiding charged political topics and dodging drug references and other controversial topics on your channel.
All YouTube users can upload videos up to 15 minutes each in duration. Users who have a good track record of complying with the site's Community Guidelines may be offered the ability to upload videos up to 12 hours in length, as well as live streams, which requires verifying the account, normally through a mobile phone.[78][79] When YouTube was launched in 2005, it was possible to upload longer videos, but a ten-minute limit was introduced in March 2006 after YouTube found that the majority of videos exceeding this length were unauthorized uploads of television shows and films.[80] The 10-minute limit was increased to 15 minutes in July 2010.[81] In the past, it was possible to upload videos longer than 12 hours. Videos can be at most 128 GB in size.[78] Video captions are made using speech recognition technology when uploaded. Such captioning is usually not perfectly accurate, so YouTube provides several options for manually entering the captions for greater accuracy.[82]
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